Integrations
WhatsApp in roxy.kz
How the platform works with WhatsApp Business: connection, data, storage and disconnection.
Effective from September 13, 2026
Service operator
- Service operator
- GOOSEBUMPS DIGITAL LLP
- BIN
- 260640014519
- Registered address
- 31 Utepova street, apt. 76, Bostandyk district, Almaty 050060, Kazakhstan
- Phone
- +7 771 799 96 68
- team@roxy.kz
What the integration does
roxy.kz lets a company handle WhatsApp conversations with its buyers from the same workspace as orders, customers and stock. Messages land in the CRM, are linked to a customer and a deal, and managers reply without switching between a phone and the account.
The WhatsApp Business account and the phone number belong to the company that connected them. roxy.kz works with them only to the extent the company authorized at connection time, and only while the connection is active.
What works today
Today WhatsApp conversations are connected through the Wazzup24 service, which acts as a technical intermediary between the platform and WhatsApp. A company connects its own Wazzup account in the Integrations section and remains the owner of its number and its correspondence.
A direct connection to the WhatsApp Business Cloud API without an intermediary is in preparation. Until it is launched, nothing on this page should be read as a statement that the platform already works with Meta directly.
What data is processed
- Identifiers of the connected account: WhatsApp Business account identifier, phone number identifier, display phone number and verified company name.
- Data of the other party: phone number and WhatsApp profile name.
- Content of the conversation: message text, images, documents and other attachments, timestamps, delivery and read statuses.
- Service data: channel and conversation identifiers, technical exchange and integration error logs.
- Message templates, if the company uses them: name, language, category and body.
Where the data is stored
Correspondence and attachments are stored in the platform infrastructure in Kazakhstan: computing capacity, database and object storage are hosted with the provider Servercore in the kz-1 region (Almaty). Database backups are kept there as well.
Integration credentials are accepted only by the server side of the platform: they are encrypted and never passed to the browser. The interface shows only the fact that a connection is configured.
Who receives the data
- Meta Platforms, the owner of WhatsApp: any WhatsApp conversation passes through that service infrastructure and is subject to its own rules.
- Wazzup24, the technical intermediary currently used for the message exchange.
- Third parties chosen by the company itself, if it has connected the corresponding modules: for example a delivery service or a payment service for a specific order.
- The content of conversations is not sent to artificial intelligence services and is not used to train models.
How to disconnect and delete data
You can disconnect the channel in the account: Integrations, then the messaging provider, then Disconnect. After that the platform stops sending and receiving messages, and the stored integration credentials are deleted.
Deletion of the correspondence itself, of the account and of related data is performed on request. The procedure, deadlines and scope of deleted data are described on a separate page.
Trademarks
WhatsApp and Meta are trademarks of Meta Platforms, Inc. References to WhatsApp on this page describe compatibility of the service and do not imply partnership with, sponsorship by, or endorsement from Meta Platforms, Inc. or its affiliates.